The Compounding Clarity website is a project that I converted from a webinar landing page into a simple website. Users can view the webinar replay after opting in to the company mailing list. I picked the Digital Pro Theme from Genesis with just a few slight modifications.
Digital Pro from StudioPress
This was my first time using Digital Pro and it proved easy to use. I had a site fired up within a day and fine tuned within 3 days. Digital Pro is a great theme for first time Genesis users.
Digital Pro is built for selling digital products. Although we did not selling any products the theme was effective for capturing opt-ins in exchange for a gated video.
The target audience is very familiar with compounding pharmacies, which is sort of an old-school method of delivering drugs, so the black-and-white theme/featured image seems appropriate. It’s a great looking site that already ranks well for a few key terms in Google and Bing with the ability to add more content as industry news happens.
- MailChimp Integration
- Google Analytics
- Gated Video
- Landing Page
- Genesis Framework
Unfortunately, this site is no longer live. It was a beautiful website that included some great technical information along with an authoritative video. The video was good enough to count towards continuing education for nurses.
If you need help with a opt-in landing page or gated content send me a message so we can discuss your options to find a solution. WordPress is a great tool to quickly build these kind of websites, so you can grow your email list and develop a loyal customer base.